TY  - BOOK
AU  - Anderson,Chris
AU  - Ãzkal,Saadet
ED  - Optimist YayÄ±m DaÄÄ±tÄ±m.
TI  - Uzun kuyruk: GeleceÄin iÅi Ã§okun azÄ±nÄ± satmak 
SN  - 9789944186537
U1  - T 658.802 AND 22
PY  - 2008///
CY  - Ä°stanbul
PB  - Optimist
KW  - Internet marketing
KW  - Market segmentation
KW  - Marketing
KW  - Technological innovations
N1  - Includes bibliographical references
ER  -