Kotter, John P.,  1947- <br/><br/>
Fikir nasıl satılır / 
by John P. Kotter and Lorne A. Whitehead. 
 - 2nd ed. 
 - İstanbul :  Optimist,  2012. 
 - 150 p. ;  22 cm. 
 - Optimist Yayın ;  no.245 .
<br/><br/> Explains how people can protect their ideas and keep them from being shot down in their company and community by understanding the methods often used to attack new ideas and proposals. 
<br/><br/> Adult.  Adult  Follett Library Resources. 
<br/><br/><br/>Turkish. 
<br/><br/><label>ISBN: </label>6055655918 9786055655914 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability in business.<br/>Public relations.<br/>Sales promotion.<br/>Business.<br/>Creative ability.<br/>Marketing.<br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>T 650.1 KOT