Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath.

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Material type: Text

TextPublication details: New York : Random House, c2007.Description: 291 p ; 22 cmISBN:

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Summary: Examines why some ideas struggle to attract public interest while other, less important, ideas circulate rapidly.

Holdings
Item type	Home library	Shelving location	Call number	Status	Date due	Barcode
Book	Lise Kütüphanesi / High School Library	İngilizce Roman Dışı / English Non Fiction (HS)	302.13 HEA (Browse shelf(Opens below))	Available		T 206696

Includes bibliographical references and index.

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Pub Weekly.

Examines why some ideas struggle to attract public interest while other, less important, ideas circulate rapidly.

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