000 00808pam a2200265 a 4500
001 13742
003 VKV
005 20241218224743.0
008 911113s1992||||nyua||||||||||000|0|eng||
010 _a 91043275
020 _a0471548367 (alk. paper)
040 _aDLC
_cDLC
_dDLC
043 _an-us---
050 0 0 _aHF5415.1
_b.H37 1992
082 0 0 _a658.8/00973
_220
100 1 _aHartley, Robert F.,
_d1927-
_9505
245 1 0 _aMarketing mistakes /
_cRobert F. Hartley.
250 _a5th ed.
260 _aNew York :
_bWiley,
_cc1992.
300 _ax, 352 p. :
_bill ;
_c23 cm.
504 _aIncludes bibliographical references.
650 0 _aMarketing
_zUnited States
_vCase studies.
_9506
852 _931,95USD
942 _2ddc
_cBK
999 _c224
_d224